GEO & AEO Services to Get Your Brand Recommended by AI
Buyers now ask ChatGPT, Gemini, Perplexity and Google AI Overviews for recommendations before they ever click a link. Growth Dash helps your brand become a clear, trusted and citable answer in those experiences.
No one can guarantee citations in AI answers. We improve the signals that make them more likely.
Optimising for Search Engines and Answer Engines
AI Visibility Audit
We test the questions your buyers ask across AI assistants and search, record who gets mentioned and why, and find your gaps.
Answer-Ready Content
Pages that answer real questions directly, with clear headings, concise definitions, comparisons and evidence.
Entity & Brand Signals
Consistent brand, author and organisation information across your site and the web so machines can verify who you are.
Structured Data & llms.txt
Schema markup and clean site structure, plus an llms.txt file that points AI crawlers to your most useful pages.
Third-Party Mentions
Digital PR, reviews, directories and community presence that give AI systems independent proof you can be trusted.
Tracking & Reporting
Regular prompt testing, referral traffic from AI platforms and branded search trends, so progress is measured honestly.
GEO vs AEO vs SEO: What Is the Difference?
SEO (search engine optimisation) helps your pages rank in traditional search results. AEO (answer engine optimisation) structures content so it can be used directly as an answer, for example in featured snippets, voice search and AI summaries. GEO (generative engine optimisation) focuses on being understood, cited and recommended by generative AI systems such as ChatGPT, Gemini, Claude and Perplexity.
They overlap heavily. The same foundations, which are helpful content, technical health, clear structure and credible third-party signals, support all three. That is why we treat AI search as an extension of a strong SEO programme, not a replacement for it.
What actually influences AI answers
AI systems draw on a mix of their training data, live web retrieval and trusted sources. In practice, brands tend to appear when they are described clearly on their own site, mentioned consistently by reputable third parties, and when their pages directly answer the question being asked.
What we will not promise
AI answers vary by user, location and model, and platforms change often. We will not promise a specific citation or position. We will promise a transparent method, measurable tracking and improvements grounded in what is publicly known to help.
AI Search Optimisation FAQs
GEO is the practice of improving how generative AI tools understand, cite and recommend your brand, through clear content, entity signals, structured data and credible third-party mentions.
AEO structures your content so it can be used directly as an answer, for example in featured snippets, People Also Ask boxes, voice results and AI summaries.
No. Outputs from AI systems are not controlled by any agency. We improve the factors that make appearing more likely and track the results transparently.
No. Strong SEO is the foundation, because AI systems frequently draw on content that already ranks well and sources that are widely trusted.
We run a fixed set of buyer-style prompts across major AI tools on a regular schedule, record whether and how your brand is mentioned, and combine that with referral traffic and branded search trends.
See How AI Describes Your Brand Today
Request an AI visibility review and we will show you where you appear, where competitors do and what to improve first.